EZ777 Privacy Policy – How We Handle Your Personal Data

Ez777 is an online sports betting and live casino platform operated for the Pakistani market. When this Privacy Policy refers to "ez777", "we", "us", or "our", it means the entity operating the ez777.biz platform and the services available through it.

Ez777 acts as the data controller for personal information collected from players who register accounts, use the platform's betting and casino services, contact customer support, or interact with the website in any other capacity. As data controller, we are responsible for deciding how and why your personal data is processed.

This Privacy Policy applies to all personal data collected through the ez777.biz website, mobile browser interface, and any communication channels operated by ez777, including email and live chat. It does not cover third-party websites, apps, or services that may be linked to from ez777 – those services have their own privacy policies which you should review separately.

Ez777 collects personal data in several ways: directly from you when you register or use the platform, automatically when you browse or interact with the site, and from third parties such as payment processors during transaction verification. Below is a comprehensive breakdown of every category of data we collect.

2.1 Account Registration Data

When you create an ez777 account, we collect your full legal name, email address, mobile phone number, date of birth, CNIC number (for age and identity verification), and a username and password of your choosing. This is the foundational data required to open and operate your account.

2.2 Identity Verification Data (KYC)

Pakistani regulations and responsible gaming requirements mean that we may need to verify your identity before processing withdrawals or at other points during your account lifetime. KYC verification may require a scanned copy of your CNIC (front and back), a selfie photograph, and proof of address such as a utility bill or bank statement.

2.3 Financial Transaction Data

Ez777 records details of every deposit and withdrawal transaction, including the payment method used (Easypaisa account number, JazzCash number, NayaPay ID, SadaPay details, bank account details for IBFT, or Visa/Mastercard card details), transaction amounts in PKR, transaction timestamps, and transaction IDs. Full card numbers are never stored – only the last four digits are retained for reference purposes. Full card processing is handled by our PCI-DSS compliant payment processors.

2.4 Betting and Gaming Activity Data

We maintain a complete record of your betting and casino activity on ez777, including all bets placed (sport, market, selection, stake, odds), live casino game sessions (game type, stake, results), account balance history, bonus usage and wagering progress, and cash out requests. This data is essential for account management, dispute resolution, and regulatory compliance.

2.5 Technical and Device Data

When you access ez777, we automatically collect certain technical information including your IP address, device type and operating system, browser type and version, screen resolution, session timestamps and duration, and pages visited within the platform. This data is used for security monitoring, fraud prevention, and platform optimisation.

Ez777 uses personal data for the following specific purposes. We do not use your data for any purpose not listed here without first informing you and, where required, obtaining your consent.

• Account creation and management: Creating your account, maintaining your balance, processing transactions, and enabling you to access all ez777 services.
• Identity and age verification: Confirming that you meet the 18+ age requirement and that your account details match your official identity documents, as required for responsible gaming compliance.
• Payment processing: Facilitating PKR deposits and withdrawals through your chosen payment method (Easypaisa, JazzCash, NayaPay, SadaPay, IBFT, Visa/Mastercard) and maintaining transaction records.
• Fraud prevention and security: Detecting and preventing fraudulent activity, unauthorised account access, bonus abuse, money laundering, and other prohibited conduct on the ez777 platform.
• Customer support: Responding to your queries, resolving disputes, investigating complaints, and providing assistance with your account or transactions.
• Responsible gaming: Monitoring betting and gaming patterns to identify potential problem gambling behaviour and to apply or enforce responsible gaming tools including deposit limits, cooling-off periods, and self-exclusion.
• Legal and regulatory compliance: Meeting obligations under applicable anti-money laundering (AML) regulations, record-keeping requirements, and any lawful requests from competent authorities.
• Platform improvement: Analysing aggregated, anonymised usage data to understand how players interact with ez777 and to improve the product, UI, and betting market offerings.
• Marketing communications (optional): Sending promotional emails, bonus offers, and PSL betting updates to players who have opted in. This is entirely optional and can be withdrawn at any time.

Ez777 processes your personal data on the following legal bases, depending on the specific processing activity:

• Contract performance: The majority of data processing on ez777 is necessary to provide the services you signed up for – managing your account, processing bets, handling payments. Without this processing, we cannot operate your account.
• Legal obligation: Some processing is required by law, particularly around identity verification, AML compliance, transaction record-keeping, and responsible gaming obligations.
• Legitimate interests: We process certain data – such as technical/device information and aggregated usage analytics – based on our legitimate interest in keeping the platform secure, preventing fraud, and improving the service. These interests do not override your fundamental privacy rights.
• Consent: For optional processing activities – particularly marketing communications – we rely on your explicit, freely given consent. This consent can be withdrawn at any time through your account settings or by emailing us.

Ez777 does not sell your personal data. We share data only in the specific, limited circumstances described below, and only with parties bound by appropriate data protection obligations.

5.1 Payment Processors

When you make a deposit or withdrawal, transaction data is shared with the relevant payment processor (e.g., the Easypaisa or JazzCash platform infrastructure, your bank for IBFT, or our card payment processor for Visa/Mastercard). These processors receive only the data necessary to complete the specific transaction and are contractually prohibited from using it for any other purpose.

5.2 Live Casino Studio Providers

Our live casino games are delivered by certified third-party studio providers. When you join a live casino table, your player identifier (not your full personal details) is shared with the studio's game server to manage your session and betting activity at the table. These providers are bound by strict data processing agreements.

5.3 Identity Verification Services

During KYC verification, your identity documents may be processed through a third-party verification service provider to confirm authenticity. These providers are certified and operate under strict confidentiality agreements. They do not retain your documents beyond the verification process.

5.4 Legal and Regulatory Authorities

Ez777 will disclose personal data to competent legal or regulatory authorities when required by applicable law, court order, or official government request. We will notify the affected account holder of any such disclosure where legally permitted to do so. For confirmed cases of suspected money laundering or financial crime, disclosures may be made without prior notice as required by AML regulations.

5.5 Business Continuity

In the event of a merger, acquisition, or sale of ez777's business operations, player account data may be transferred to the acquiring entity. Players will be notified in advance of any such transfer and will have the option to close their account and withdraw their balance before the transfer takes effect.

Ez777 retains personal data only for as long as necessary for the purposes set out in this policy, and in accordance with applicable legal and regulatory requirements. Below are the key retention periods that apply to different categories of data:

After the relevant retention period expires, personal data is securely deleted or anonymised so that it can no longer be linked to an individual. Anonymised data may be retained indefinitely for aggregate analytics purposes.

Protecting your personal data is a technical and operational priority at ez777. We implement the following security measures to safeguard your information against unauthorised access, loss, or misuse:

• 256-bit SSL/TLS encryption on all data transmitted between your browser and our servers. Look for the padlock in your browser address bar – that confirms the secure connection.
• Data at rest encryption: All sensitive personal data stored in our databases (including CNIC numbers and payment details) is encrypted at the storage level using AES-256 encryption.
• Access controls: Personal data is accessible only to ez777 staff who have a legitimate need to access it for their job function. Access is logged and audited regularly.
• Two-factor authentication: Available for all player accounts. We strongly recommend enabling 2FA to protect your account against unauthorised access.
• Regular security audits: Our platform undergoes periodic penetration testing and security reviews by independent external security professionals.
• Incident response plan: We maintain a documented security incident response procedure. In the event of a confirmed data breach, affected players are notified within 72 hours as described in Section 1.

While we take every reasonable technical precaution, no internet-based service can guarantee absolute security. We encourage all players to use strong, unique passwords and to enable 2FA on their ez777 account.

Ez777 uses cookies and similar tracking technologies to operate the platform, improve your experience, and maintain security. Here is a breakdown of the types of cookies used:

• Essential cookies: These are strictly necessary for the platform to function. They manage your login session, remember your language preferences, and maintain your betting slip between pages. Without these cookies, ez777 cannot function correctly. They cannot be disabled.
• Functional cookies: These remember choices you make on the platform – such as your preferred table limits in the live casino, your favourite markets, or your notification preferences. They improve the usability of the platform without tracking you across other websites.
• Analytics cookies: We use anonymised analytics data to understand how players navigate the platform, which features are used most frequently, and where technical issues arise. This data is aggregated and cannot be linked to individual players. Analytics can be disabled in your browser settings without affecting platform functionality.
• Security cookies: These cookies help ez777 detect fraudulent activity, identify bot traffic, and protect against session hijacking. They are essential for platform security and cannot be disabled.

Ez777 does not use third-party advertising cookies or allow third-party advertisers to place tracking cookies on our platform. You can manage browser-level cookie settings through your mobile browser's settings menu. Clearing cookies will log you out of your current ez777 session.

As an ez777 player, you have the following rights in relation to your personal data. These rights can be exercised by contacting us at support@ez777.biz with the subject line "Privacy Request" or via 24/7 live chat.

Ez777 will respond to all privacy rights requests within 30 days of receipt. Complex requests may take up to 60 days, in which case we will notify you within the initial 30-day period with an explanation of the delay and an expected resolution date. We do not charge a fee for exercising your rights unless requests are manifestly unfounded or excessive, in which case we may charge a reasonable administrative fee.

Ez777 is strictly for adults aged 18 and over. We do not knowingly collect personal data from individuals under the age of 18. Our registration process requires confirmation of age and includes date of birth verification against the CNIC number provided.

If we become aware that personal data has been collected from a minor without verifiable parental consent, we will take immediate steps to close the relevant account, return any deposits to the source payment method, and permanently delete all associated personal data from our systems.

Parents and guardians who believe a minor may have created an ez777 account should contact us immediately at support@ez777.biz. We treat such reports as a priority and respond within 24 hours.

Ez777 sends promotional communications – including PSL betting offers, welcome bonus reminders, weekly reload promotions, and platform updates – only to players who have explicitly opted in to receive them. Opting in is voluntary and entirely separate from the account registration process.

You can manage your marketing preferences at any time:

• From your ez777 account settings under "Communication Preferences"
• By clicking the unsubscribe link at the bottom of any marketing email from ez777
• By contacting support at support@ez777.biz with "Unsubscribe" in the subject line

Opting out of marketing communications will not affect your ability to use the ez777 platform, place bets, play casino games, or receive transactional communications (such as deposit confirmations, withdrawal notifications, and account security alerts, which are always sent regardless of marketing preferences).

Ez777 reviews this Privacy Policy at least once per year and updates it whenever there is a material change to how we collect, use, or protect your personal data – for example, when we introduce a new payment method, update our security infrastructure, or adjust our data retention practices.

When we make a material change, we will notify registered players via email to their registered address and display a prominent notice on the ez777 platform for at least 14 days before the updated policy takes effect. For minor clarifications that do not change the substance of how we handle your data, we may update the policy without prior notice.

The "Effective Date" and "Version" number at the top of this page are updated with every revision. We encourage you to check back periodically. Continued use of ez777 after a policy update constitutes your acceptance of the revised terms.

If you have any questions about this Privacy Policy, want to exercise your data rights, or want to raise a concern about how ez777 has handled your personal information, please contact us through any of the following channels:

• Email: support@ez777.biz – use the subject line "Privacy Request" for fastest routing. Response within 24 hours.
• Live Chat: Available 24/7 directly from the ez777 platform. Average first response under 3 minutes. Ideal for urgent queries.
• FAQ: Common privacy questions are answered in our FAQ section.

If you are not satisfied with our response to a privacy complaint after going through our internal process, you have the right to escalate the matter to the relevant data protection authority in the jurisdiction applicable to your situation. Ez777 will cooperate fully with any such investigation.